MODULE 3. "Marketing Innovation"
The Module 3 which is called “Marketing Innovation” is the part of series of training webinars developed within "WOULD BE ENTREPRENEUR" course. The aim of the webinar is to help in guiding entrepreneurs through the process of creating a marketing plan. The goal is to give participants the general scope they need to develop a marketing plan for their business project in a confident and detailed way.
The webinar is led by Silvia Bravo.
Sílvia Bravo is an account director and strategic planner at Ubik media, a science communication agency that collaborates regularly with the Open University of Catalonia in marketing strategies and actions for research-based innovation and entrepreneurship. Has worked in the field of science communication since 2001, developed marketing plans for research labs in Spain, and co-designed communication and marketing training programs for entrepreneurs. At Ubik, has led the team that supports digital marketing strategy for research and fellowships. She managed communications for the IceCube Neutrino Observatory and coordinated an international network of 50 collaborating institutions.
Sílvia Bravo is an account director and strategic planner at Ubik media, a science communication agency that collaborates regularly with the Open University of Catalonia in marketing strategies and actions for research-based innovation and entrepreneurship. Has worked in the field of science communication since 2001, developed marketing plans for research labs in Spain, and co-designed communication and marketing training programs for entrepreneurs. At Ubik, has led the team that supports digital marketing strategy for research and fellowships. She managed communications for the IceCube Neutrino Observatory and coordinated an international network of 50 collaborating institutions.
